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Defining a strategy to take advantage of the growing opportunities for Digital Marketing is the first thing business, companies and organizations have done to achieve their goals. So, how should we start? Firstly, it is quite important to know the meaning of Digital Marketing Strategy. (Read also: video marketing is The Key) Assuming some readers still do not know, we can briefly say that it is...

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Video testimonials are one of the most effective tactics to influence prospects or potential customers to buy or get a service or product. In one of my recent blog entries (Video marketing is The Key in 2017), one of our readers commented “It seems like any time I'm looking for information about a company or product these days, I turn to YouTube before anything else. There's...

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